France to outlaw unsolicited telemarketing calls starting August 11
France will prohibit sales calls without prior consent beginning on Aug. 11, imposing steep fines on violators.
Starting on Aug. 11, France will enforce a law that forbids businesses from making unsolicited telemarketing calls without the consumer’s prior consent, a move championed by President Emmanuel Macron’s government. The regulation responds to long-standing public frustration, with estimates that three-quarters of French residents receive at least one unwanted sales call each week. Violators face penalties of up to 375,000 euros per call for companies and 75,000 euros per call for individuals, while consent can be withdrawn at any time.
The law still permits calls to customers who have actively opted in or who already share a contractual relationship with the firm. Authorities have set up an online reporting system, and the change has raised concerns in Morocco about potential job losses in its call-center sector.
Why it matters
The ban seeks to protect consumers from persistent sales calls and imposes heavy penalties on companies that ignore consent rules.
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