Harry and Meghan's Girl Scout documentary flops, eclipsed by cat video compilation
The documentary "Cookie Queens," produced by Harry and Meghan’s Archewell Productions, earned only $735 per screen and opened at No. 15, trailing a cat-video compilation at the box office.
Meghan Markle and Prince Harry’s new documentary "Cookie Queens" opened to a weak box-office performance, pulling in only $735 per screen and ranking No. 15, five spots behind the cat-video compilation "CatVideoFest 2026." The film, produced by Archewell Productions, earned $327,797 across 446 screens despite a strong 94% Rotten Tomatoes score. Industry observers blamed Roadside Attractions for releasing the movie during the summer rather than aligning with the seasonal buzz around Girl Scout cookies.
This flop follows a series of lackluster releases from the Sussexes, including a Netflix docuseries and a Spotify podcast that failed to meet expectations. Their earlier Netflix deal, originally valued at $100 million, has seen several projects underperform, and the recent Netflix and Spotify contracts have been scaled back. Critics at Sundance initially praised the documentary for its accessible, meme-ready portrayal of young Girl Scout sellers, but the timing error appears to have sealed its commercial fate. The couple’s representatives have not responded to requests for comment.
Why it matters
The poor box-office showing highlights challenges the Sussexes face in turning their media ventures into profitable projects.
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