Spirit Halloween to launch about 1,500 seasonal pop-up stores across North America

Spirit Halloween is set to open approximately 1,500 seasonal pop-up shops across the United States and Canada ahead of the upcoming Halloween period. These outlets will be situated in strip malls and retail centers, creating a temporary but immersive shopping experience. The company also plans to recruit over 52,000 temporary associates to staff the locations.

CEO Steven Silverstein described the hiring drive as an opportunity to provide a lively, community-oriented workplace centered on Halloween celebrations. The expansion underscores the retailer’s status as the world’s leading specialty Halloween seller, offering costumes, décor and interactive displays. Prospective employees can apply by texting a designated code for the 2026 season. The initiative aims to bring the holiday’s “spooky energy” to neighborhoods across North America.