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TF1 launches sale process for Studio TF1 as it pivots toward streaming

France’s TF1 has engaged Rothschild to explore selling its production arm, Studio TF1, as the broadcaster refocuses on streaming services.

TF1, France’s top commercial TV network, has tasked Rothschild with managing a potential divestiture of its production-distribution unit, Studio TF1, which was rebranded only 18 months ago. Sources suggest the business could fetch roughly €400 million. Under Rodolphe Belmer’s leadership, the group is redirecting capital to streaming, launching the ad-supported service TF1+ and striking a content-distribution deal with Netflix.

Financial results show a 9.9% drop in total revenue to €993 million and a €4 million operating loss for Studio TF1. The studio, formerly Newen, includes more than 50 production entities across 12 territories and has recently entered theatrical distribution, releasing films such as Reem Kherici’s “Good Vibes Only.” While the sale is under review, TF1 is also rumored to be eyeing a fresh offer for rival broadcaster M6, after a failed merger attempt in 2022. Similar unbundling moves are occurring across Europe, with ITV spinning off its studio arm and selling its media division to Sky.

Why it matters

The potential sale signals a major shift in French media, as a leading broadcaster restructures to prioritize digital streaming over traditional production.

In this story

Studio TF1 saleRodolphe Belmerstreaming strategyTF1+Netflix partnershipmedia unbundlingEuropean broadcastingproduction lossM6 bidRothschild advisory