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Apple launches premium foldable iPhone Duo as demand spikes

Apple unveiled the iPhone Duo, a foldable smartphone with a titanium frame, a 7.6‑inch OLED inner display and side‑button Touch ID, priced from £1,999 and available for pre‑order ahead of its October 23 launch. The device folds to passport size, weighs 254 g, runs the A20 Pro chip and ships with iOS 27 optimized for the form factor, though some third‑party apps initially display incorrectly. Early reports note that the opening inventory sold out quickly, leaving many prospective buyers waiting for later shipments. Apple offers trade‑in credits and carrier incentives, and new accessories such as a protective case have been announced.

How this was covered

  • Left-leaning outlets covered this 45h later
  • Left-leaning coverage is the most divided on this story
  • Coverage peaked at 6 outlets in a single hour

Why it matters

The Duo could bring foldable phones into the mainstream and reshape competition in the premium smartphone market.

How this story developed

  1. Oct 13 Apple's foldable iPhone Duo arrives in London with prices near £2,000
  2. Oct 21 Apple’s opening inventory sold out faster than expected.
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