Audi India targets double-digit growth next year with new Q3, A5 and Q9 launches

Audi India projects no growth for 2026 even as the domestic luxury segment is expected to expand about 12 %. Brand director Balbir Singh Dhillon attributes the flat performance to aging models leaving gaps in the lineup, not to insufficient consumer demand. To reverse the trend, Audi will debut a new-generation Q3 SUV between October and December, with the A5 slated for early 2027 and the Q9 for later that year.

Dhillon notes that festival months typically generate a 20-25 % rise in showroom enquiries and expects the Q3 to attract strong interest, though buyers await pricing. Historically, the Q3 accounts for 25-30 % of Audi’s Indian sales when the full range is available. Over the next three to five years, Audi plans to lift its market share from roughly 7.5 % to 15-16 % and grow its dealer network to 40 outlets by the end of 2027 and 50 by 2030.