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Dining out fuels local economies, new report shows a £95 ripple effect

OpenTable’s 2026 Restaurant Impact Report finds that UK diners spend an average of £95 at nearby businesses when they eat out, highlighting restaurants’ broader economic role.

OpenTable’s 2026 Restaurant Impact Report quantifies the wider economic contribution of UK restaurants, showing that 56% of diners also spend money at nearby businesses, averaging £95 per outing. The study underscores the social value of eateries, with 98% of respondents saying they are important to their communities and a majority of Gen Z using meals to relieve stress. It highlights operational pressures, especially no-shows, which cost an estimated £55.70 per table of two and lead many venues to turn away other bookings.

However, the adoption of reservation deposits and other digital tools has reduced no-show rates by 60% worldwide. The report also explores potential effects of a hospitality VAT cut, suggesting that lower taxes could boost dining frequency and allow restaurants to protect wages or lower menu prices. Experts stress that diners can support the sector simply by honoring or promptly cancelling reservations.

Why it matters

Understanding restaurants' ripple effect helps policymakers and consumers see how dining choices impact local economies and employment.

In this story

restaurant impacteconomic ripple effectno-showdining out spendingGen Zhospitality VATreservation deposits
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