Dunkin’ and L.L.Bean launch fall-themed coffee accessories and sweaters
Dunkin’ and L.L.Bean are teaming up for a series of autumn giveaways, including a free mini sweater sleeve with coffee purchases and full-size sweaters and totes for National Coffee Day.
Starting with the autumn equinox, Dunkin’ will give away a limited-edition cup sleeve that mimics an L.L.Bean bird’s-eye sweater in the chain’s signature pink and orange, free with any hot or iced coffee. On National Coffee Day, the companies will release a human-sized sweater and a coordinated Boat and Tote, priced at $79.95 and $59.95 respectively, along with mini drink totes for $24.95. The items become available online at LLBean.com/Dunkin and DunkinRunsOnMerch.com, with select Dunkin’ stores also carrying the mini tote.
A traveling L.L.Bean Bootmobile will visit locations from Maine to Boston, handing out gift cards, and a pop-up event at the L.L.Bean Seaport store will feature a donut wall, custom donuts, and free coffee. Both brands highlight the collaboration as a nod to their long-standing New England roots and shared consumer routines.
Why it matters
The joint products let two iconic New England brands tap seasonal consumer interest and boost brand loyalty.
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