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EU pushes AI uptake to boost industry competitiveness and sustainable growth

European leaders are rolling out a new AI strategy aimed at widening adoption across the bloc, especially among SMEs, to strengthen economic competitiveness.

The European Commission’s Apply AI Strategy focuses on expanding artificial-intelligence use in key sectors and reducing reliance on external technology. Eurostat data show AI usage rose to 20% of EU firms in 2025, up from 13.5% a year earlier, with large companies leading at 55% versus 19% for smaller firms. Denmark tops the adoption chart at 42%, while Romania lags at 5.2%. The plan seeks to accelerate uptake among small and medium-sized enterprises to drive innovation and sustainable growth.

Why it matters

Wider AI use could reshape Europe's industrial base, enhancing competitiveness and reducing reliance on foreign tech.

In this story

AI adoptionEuropean industriestechnological independenceSMEscompetitivenessinnovationsustainable growth
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