Google and National Park Service unveil interactive virtual hub for America's parks

In honor of its 110th birthday, the U.S. National Park Service partnered with Google Arts & Culture to roll out United Parks of America, a virtual experience that brings the country’s protected lands and historic landmarks to a worldwide audience. The platform contains over 150 curated stories and 30 immersive tours, supplemented by 3D artifacts, AI-powered guides and other interactive features that let users explore parks without traveling.

Jessica Bowron, the NPS comptroller exercising delegated authority of the director, said expanding public access is a top priority and that the partnership helps preserve America’s story for all. The digital hub serves as a centerpiece for National Park Week, supported by refreshed narrative elements and a joint promotional video. By leveraging Google’s technology, the initiative aims to reach people who might never visit the sites in person, ensuring broader engagement with the nation’s natural and cultural heritage.