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Harris' $1 Billion Campaign Spend Yields Poll Numbers Matching Trump

Kamala Harris spent over $1 billion in her brief 107-day presidential run, yet exit polls showed her favorability at 46% versus 52% unfavorability, essentially mirroring Donald Trump's 46%-53% split.

Why it matters

It shows that massive campaign spending may not guarantee better voter perception.

In this story

campaign spendingexit pollsfavorabilityunfavorabilitypresidential raceelectoral strategy
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