iPhone 18 Pro launch lifts Electronics Mart, Redington and Eternal stocks above 8%

The iPhone 18 Pro and iPhone 18 Pro Max launched nationwide, purchasable via Apple’s website, six physical stores and authorised third-party retailers, plus quick-commerce apps in selected cities. Following the rollout, Electronics Mart’s shares jumped more than 8% to a historic high of ₹200.87 on the NSE, reflecting its role as an Apple authorised reseller in India. Redington, a logistics distributor for Apple, saw its stock rise over 3% to an intraday peak of ₹413.20, marking a third consecutive gain day.

Eternal, which sells iPhones through Blinkit’s doorstep delivery, also rose for the third session, reaching ₹329.75, up 2.3%. Additional quick-commerce platforms like Zepto and Instamart listed the devices, while Swiggy’s parent company’s shares were largely unchanged. Apple simultaneously launched the Apple Watch Series 12, Apple Watch Ultra 4 and AirPods 5, and announced that its first foldable iPhone Duo will be available on October 23, with pre-orders starting October 16. Analysts note that while premium pricing may limit volume, strong sales could boost profitability across the electronics distribution chain.