Kroger accused of under-weighing discounted ground beef packages
A shopper posted a video showing two Kroger ground-beef packs labeled as two-pound servings weighing less than a pound each, prompting accusations of deceptive pricing.
A video that went viral online depicts a Kroger shopper weighing two packages of the retailer’s ground-beef patties, each advertised at $1.80 per pound for a two-pound package, and discovering the combined weight is under two pounds. The footage, removed from TikTok but reposted by the X account Wall Street Apes, led the user to label the practice as fraudulent and to call for public awareness. The post attracted over half a million views, with commenters accusing Kroger of misleading shoppers and some sharing personal histories of similar pricing issues.
The Bureau of Labor Statistics notes the national average price for ground beef is $6.89 per pound, while the poster’s research suggests Kroger’s typical price ranges from $6 to $8 per pound depending on the state. Kroger was contacted for a response but did not reply. The incident occurs amid broader concerns about rising grocery costs and record-high beef prices in the United States.
Why it matters
Consumers need to know if advertised weights and prices match actual product quantities.
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