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Politics

MAGA Makeup Guru Offers $250 Masterclass on Bold Cosmetic Style

Adrienne Gray, a makeup artist for prominent MAGA figures, hosted a $250 tutorial in Virginia teaching an elaborate, high-contrast look favored by conservative women.

Makeup artist Adrienne Gray, known for working with Lara Trump and other high-profile MAGA personalities, led a paid masterclass in August at the Trump National Golf Club in Virginia. The hour-long, live tutorial attracted roughly 60 women, among them Republican influencers and staff from the Trump administration, each paying $250 for the experience. Gray demonstrated a complex, 24-step routine featuring heavy concealer, pronounced contour, glitter, and multiple blushes, contrasting sharply with the current subtle, “no-makeup” aesthetic.

The session also highlighted her favorite brands, including Patrick Ta blush and Charlotte Tilbury bronzer, and she announced plans to incorporate products from her own brand, 1600 Beauty, in future classes.

Why it matters

The story shows how political identity is being marketed through specialized beauty services and paid events.

In this story

MAGA makeupmasterclassconservative womenhigh-contrast lookbeauty industrypolitical branding
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