MicroStrategy buys $370 million of Bitcoin, reviving its purchasing program

After a two-month pause, MicroStrategy resumed buying Bitcoin, spending $370 million at an average price of roughly $80,300 per coin, which lifted its shares about 3% to around $130. The purchase was financed by selling newly issued MSTR stock, with the remaining proceeds used for dividend payments, a buyback of its income-focused STRC shares and a $30 million boost to cash reserves. Bitcoin was trading near $78,800 on the day, following a brief surge that saw the cryptocurrency rise more than 23% in a single day on Aug. 21 and break the $79,000 level for the first time since May.

Holding about 4% of the total Bitcoin supply, the company’s position has recovered to a value above its original cost after earlier steep paper losses. In recent months the firm sold roughly $544 million of Bitcoin and has shifted away from borrowing to fund purchases, while contending with shareholder pressure as its common stock has fallen over 60% in the past year. To diversify funding, MicroStrategy introduced the dividend-paying STRC class in July 2025 and created a cash backstop in June, but it still relies on new share sales or Bitcoin sales to meet STRC payouts. The latest buy underscores its focus on rebuilding cash reserves to sustain dividend payments even if Bitcoin prices stay weak.