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MyIPO pushes new IP rules for media as AI use expands

MyIPO announced initiatives to clarify intellectual-property liability for media outlets amid growing AI adoption, citing upcoming copyright amendments.

At a forum linked to the 2026 National Intellectual Property Commercialisation Conference, MyIPO director-general Yusnieza Syarmila Yusoff highlighted the need for a clear legal framework to address IP liability as AI platforms incorporate third-party material. She noted that charges for IP use under the balance of payments exceeded RM2 billion in 2024 and that forthcoming amendments to the Copyright Act will serve as a benchmark for safeguarding creative works.

Senior News Editor Robin Stanley Augustin stressed editors must verify content origins, obtain permissions and reject unverified deepfakes, while confirming that NST employs AI only for transcription and translation, not story writing. Enforcement Deputy Director-General Shamsul Nizam Khalil said his division will cooperate with the Malaysian Communications and Multimedia Commission to block infringing sites under Section 263 of the Communications and Multimedia Act. The session, attended by MPI president Datuk Yong Soo Heong and around 50 media professionals, underscored the joint effort to protect owners’ rights and maintain Malaysia’s competitiveness.

Why it matters

Clear IP rules will help Malaysian media avoid legal risks and preserve trust as AI reshapes content creation.

How the sides frame it

MODERATE AGREEMENT

Centrist coverage focuses on professional liability and the proposal of an opt-out mechanism for copyright owners, while right-leaning coverage stresses a new legal framework to protect IP value, cites large payment balances, and urges editorial verification of AI-generated content.

CENTER

Centrist outlets frame the story around the need for safeguards, human oversight, and an opt-out provision to protect creators as AI use expands.

RIGHT

Right-leaning coverage frames the story as a push for clear IP rules, highlighting financial stakes and urging media to verify AI-derived content.

The right emphasises

  • new IP rules will address liability as AI incorporates third-party material
  • charges for IP use exceeded RM2 billion in 2024
  • editors must verify content origins and reject unverified deepfakes

In this story

intellectual propertyAI liabilitycopyright amendmentmedia guidelinescontent verificationwebsite blockingbalance of payments
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