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Panorama Studios backs Rocket Reels to boost Indian vertical streaming expansion

Panorama Studios has invested in the short-form streaming service Rocket Reels, aiming to accelerate its content output and global reach.

Panorama Studios, the production house behind the “Drishyam” franchise, announced a financial commitment to Rocket Reels, a platform specializing in short, mobile-first storytelling. The deal is set to deepen Rocket Reels’ programming slate, upgrade its technical infrastructure, and speed up the creation of original series. Panorama Studios, led by chair Kumar Mangat Pathak and managing director Abhishek Pathak, sees vertical storytelling as a fast-growing format.

Rocket Reels, founded by Kranti Shanbhag, provides content in Hindi, Tamil, Telugu, Marathi, Bengali and Gujarati, and is available in India as well as the United States, United Kingdom, Canada, Australia, United Arab Emirates, Singapore, Malaysia, Bangladesh, Nepal and South Africa. Both parties highlighted the partnership’s potential to reach digital-first audiences worldwide while maintaining high-quality narratives.

Why it matters

The partnership could reshape short-form video consumption in India and expand Indian content to global markets.

In this story

vertical streamingshort-form contentoriginal seriesmobile-firstglobal expansionIndian languagesdigital entertainmentinvestmentcontent catalog