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Premier League chief says Fifa self-destructed over World Cup plan

Premier League chief executive Richard Masters has criticised Fifa president Gianni Infantino's World Cup sell-off plan, saying the organisation has "pressed the self-destruct button" by delivering "a self-inflicted wound". Infantino is under increasing pressure over his attempt, later abandoned, to create a new company to manage the commercial and ticketing rights of all Fifa competitions, including the World Cups, with 21% to be sold off to a private investment company.

Fifa Forward Enterprise (FFE) was aborted after widespread criticism from several confederations, led by Uefa, which has threatened a boycott of all Fifa competitions. Masters backed the English Football Association's withdrawal of support for Infantino - and called for a new candidate for the presidency who could unify football. "This is a problem of Fifa's making," Masters told one outlet.

Why it matters

FIFA's governance and commercial decisions affect global football and the Premier League's stance signals broader industry concerns.

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