Quince Expands Into Wellness with New Line of Premium Supplements
Quince has entered the dietary supplement market, offering a range of formulas aimed at everyday health without high price tags.
Quince, known for its $50 cashmere sweaters and silk slip dresses, has broadened its catalog to include a premium supplement collection. The assortment features an easy-to-absorb liquid multivitamin, a Collagen Peptides Plus blend with hyaluronic acid and vitamin C, and a tart electrolyte mix designed for on-the-go hydration. By sourcing ingredients directly, Quince claims to keep prices lower than competitors such as AG1 and Liquid IV.
The products target core wellness needs, including energy, immune support, and visible signs of aging. Marketing materials highlight the brand’s commitment to affordable, high-quality nutrition for everyday consumers. The launch underscores Quince’s strategy to diversify beyond fashion into the health-and-wellness sector.
Why it matters
The move shows a fashion brand diversifying into health products, potentially reshaping affordable supplement options.
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