Beta The Briev beta is out. Free on iPhone via TestFlight — install it in under a minute.

Join the beta ↗
Briev
Live
Business

Rethinking ASEAN’s Youth Job Promise Amid AI and Changing Expectations

In a Simon Tay podcast, Ian Wong argues that ASEAN’s long-standing promise of jobs for young workers must be rewritten as AI reshapes entry-level roles.

Simon Tay’s Political Café podcast hosts Ian Wong, a former UOB managing director and council member of the Singapore Institute of International Affairs, to examine the weakening link between ASEAN’s youthful labor pool and its investment appeal. Wong contends that the assumptions that education and hard work guarantee good jobs are outdated, especially as AI begins to automate routine entry-level work. He highlights the need for workplaces where young employees can speak freely, citing a case where a management associate’s idea cut a process from five days to under five minutes.

Wong also advises young workers to focus on building their own market value, noting that replacing talent can be costlier than companies realize. The episode promotes his forthcoming book, “Purpose is Now The New Boss,” and underscores a mutual responsibility between firms and the next generation of workers.

Why it matters

ASEAN’s economic future hinges on adapting youth employment strategies to an AI-driven labor market.

In this story

ASEAN youth employmentAI automationhuman capitaljob marketentry-level tasksmanagement associatepurpose is now the new bossyoung workersprocess improvement
Get the beta ↗