Samsung raises Galaxy S26 prices in India by up to 17% during festive season
Samsung has increased the prices of all Galaxy S26 models in India, with hikes reaching about 17% compared with launch prices.
Samsung announced a price revision for its Galaxy S26 series in India, with the 256 GB version now listed at Rs 87,999, an increase of about Rs 15,000 from its launch cost. Every model in the lineup has been raised, with the base S26, S26+, and S26 Ultra all now exceeding Rs 1 lakh. The 1 TB S26 Ultra commands a price of Rs 2,14,999, while the 512 GB S26 is now Rs 1,22,999 after a 13.9% rise. The 256 GB S26+ costs Rs 1,34,999, up 12.5%, and its 512 GB version is Rs 1,54,999, up 10.7%. This pricing shift aligns Samsung’s flagship offerings with high-end rivals in the Indian market.
Why it matters
Higher prices may affect consumer demand and Samsung's market share in India's competitive smartphone sector.
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