Starbucks launches My Star Coffee program to donate up to one million cups
Starbucks announced its My Star Coffee campaign, pledging up to one million donated cups for community contributors starting Sept 28.
The coffee chain will match each eligible brewed coffee purchase with a donated cup, offering buyers a free size upgrade. A mobile coffee trailer will travel nationwide delivering the donated coffee. The initiative begins on Sept 28 and aims to provide up to one million cups to people supporting local projects.
Why it matters
It illustrates a major retailer leveraging sales to fund community-focused coffee donations.
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