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Berlin election race sees candidates courting migrants with multilingual outreach

Left party top candidate Elif Eralp released a multilingual flyer urging migrant Berliners to vote, while SPD leader Raed Saleh adopts an Arabic nickname on Instagram and BSW runs Arabic ads.

Elif Eralp, the lead candidate for the Berlin Left, posted a flyer titled “Migras Mobilize!” in German, Turkish, English and Arabic to mobilise migrant voters. In a parallel Instagram campaign, SPD group chief Raed Saleh, born in the West Bank, refers to himself as “Raed Habibi,” the Arabic term for friend or beloved. The BSW party is also promoting its election message in Arabic. Together, these moves highlight a growing focus on linguistic diversity in the city’s campaign.

Why it matters

The story shows how Berlin parties are tailoring messages to migrant voters, a key demographic in the city’s upcoming election.

In this story

Berlin electionmultilingual campaignmigrant votersElif EralpRaed SalehArabic outreachTurkish languageBSW advertising
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