Meta adds business integrations and Muse Charm wearable as privacy and security worries grow

Meta's Muse AI is being used by executives such as Leif Abraham to locate and purchase niche products, with transactions routed through brand sites and Shopify after the new Meta‑Shopify link. The company has also rolled out Muse for Small Business, a free assistant that ties into Facebook, Instagram and a range of third‑party tools including Notion, Slack, Zoom and Stripe. At the recent Connect event Meta unveiled the Muse Charm, a wearable pendant that displays a virtual Muse character and offers on‑the‑go AI assistance.

Independent researchers have highlighted prompt‑injection vulnerabilities that could let the assistant expose internal files, raising privacy and security concerns. While Meta says user data lives in isolated virtual machines that can be wiped, the combination of expanded capabilities and identified flaws is prompting scrutiny of how the assistant handles personal information.